Liberkeys
Accessibility as a driver of desirability.
UX Strategy
Discovery
Design system Management
As Liberkeys prepares to bring its SaaS to market, it faces two major transformations.
The gradual ageing of its user base, both B2B and B2C, makes accessibility a key design challenge.
Major market transformations, notably the rise in interest rates, demand a more data-driven approach to prospecting and acquisition.
Improving service accessibility and future-proofing the design system emerge as unavoidable steps to enable a confident and scalable go-to-market.
Impact
Prepared the product for data-driven and gamified evolutions
This was the perfect timing to create a unified design foundation across B2B, B2C and B2E contexts, reduce long-term design and UX debt and enable future white-label distribution.
My role : Solo Product Designer
I supported Liberkeys in redesigning and future-proofing its SaaS by turning accessibility constraints and market shifts into a driver of product desirability and adoption.
My responsibilities included:
Led UX strategy and discovery
Owned accessibility-driven redesign
Structured and scaled the design system
Bridged product, design, and engineering
Objectives
Improve overall accessibility as a scalable product and business lever
Increase perceived usability among both our B2B, B2E and B2C segments
Prioritize design system releases to ensure smooth user experience and continuous delivery
Prepare the transition from a real estate tool to a data-informed sales partner
Achievements
Creation of Dome Frames, a comprehensive system
End-to-end redesign of design guidelines, colors, fonts, illustrations, icons, UX writing & components
Extensive documentation on design guidelines for developpement
Creation of new components for datavisualization, gamification and prioritization
Using depth and contrast to make complexity readable
In a product where agents manipulate large volumes of data under time pressure, clarity is not a nice-to-have. It directly impacts efficiency and decision-making.
By reinforcing visual hierarchy through depth, contrast, and intentional color usage, the interface was redesigned to surface what matters most at each step. The result: faster scanning, clearer priorities, and reduced cognitive load across complex workflows.
Instant hierarchy for faster decisions
With explicit controls and high-contrast visual cues
Key information, always within reach
Designed for mobile use in the field
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Different contexts, same approach: making complex systems usable, scalable, and meaningful.
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